2011 Ram 1500 Photo Gallery: What's New For 2011
What's news for 2011:
- New trim level -- the Ram Outdoorsman -- takes all of the features most useful to hunters, fishermen, campers and boaters, and packages them into one model. Outdoorsman combines convenience, off-road capability and trailer-towing hardware in one package with a name that will resonate among its intended users
- New colors: Hunter Green Pearl Coat, Mineral Gray Metallic, Deep Cherry Red Crystal Pearl, Light Graystone
- Power folding mirrors
- Increased Gross Combined Weight Rating (GCWR)
- New factory spray-in bedliner available on all models
- Active on-demand transfer case now standard on Big Horn, Sport and Laramie 4X4 models
- New Garmin Navigation System
Read the full press release on the fallowing page:
Read the full press release below:
Trend-setting Engineering, New Innovations and New Outdoorsman Model
In 2011, the Ram Track brand continues to build on the 1500. Besides the new Outdoorsman trim level,Ram 1500 is available with new colors, including Hunter Green Pearl Coat, Deep Cherry Red Crystal Pearl Coat and a Light Graystone Coat.
A factory spray-in bedliner also is available for 2011 on all models, providing extra protection when transporting material and power folding mirrors are shared with the Ram 1500's big brother, the Ram HD. An active on-demand transfer case is now standard on the Big Horn, Sport and Laramie 4x4 models offering smart torque transfer for slick surface conditions. Additionally, the Ram 1500 is available with a new navigation system with Garmin technology.
Ram Outdoorsman takes all of the features most useful to hunters, fishermen, campers and boaters,and packages them into one model. Outdoorsman combines convenience, off-road capability and trailer towing hardware in one package with a name that will resonate among its intended users.
"We asked Ram Truck customers -- boaters, campers, fishing enthusiasts and hunters -- what features would they like to see in a truck," said Fred Diaz, President and CEO - Ram Truck Brand, Chrysler Group LLC. "They answered 'more capability, more room for my gear and ready to hit the trail. And make it affordable.'"
Ram owner demographics illustrate a passion for the outdoors: 47 percent hunt, 57 percent fresh water fish, 33 percent salt water fish, 36 percent own power boats and 37 percent tow camping trailers. Overall, 62 percent of full-size pickup truck owners hunt, fish or camp.
Ram Truck engineers - many of whom count hunting, fishing, boating and camping among their hobbies - brought together features that they felt would best meet the practical needs of owners who will frequently use their Ram truck for towing or long, remote trips.
Standard trailer-towing upgrades, interior and exterior convenience, lighting enhancements, all-terrain tires and underbody protection are combined with a rugged exterior appearance to highlight the new Ram Outdoorsman.
Outdoorsman will replace the TRX4 trim level in the 2011 Ram Truck lineup. It will join the other Ram trim levels, which include: ST, SLT, Sport and Laramie. Prices for the Ram Outdoorsman models start at $28,350, including destination charge.
Ram Outdoorsman models will go on sale third quarter 2010.