SEMA Show 2014
It Happened in Vegas—and It Was Awesome
Take a moment to imagine how challenging it must be to get thousands, yes, thousands, of custom car and truck owners, builders, and enthusiasts to travel to Las Vegas, Nevada, at the same time, and all for the same reason—the SEMA trade show. Do you think you could pull it off?
We all know that "no" is undoubtedly the best answer to that question. In reality, the majority of us wouldn't know where to begin planning and executing all the logistics and tasks that make up the "celebration" of vehicle performance and appearance that the Specialty Equipment Market Association (SEMA) Show is. Thankfully, the people at SEMA are bona fide experts when it comes to producing the annual event, as evidenced by how awesome the 2014 edition was.
The SEMA Show is a confab that brings together the performance industry's movers and shakers, media, hot new products, and mega-custom vehicles in three halls of the Las Vegas Convention Center, for an event that pretty much amounts to a hard-core, four-day Super Bowl for the aftermarket.
For the crew here at Diesel Power, attending SEMA is all about being able to get the latest info on new technologies for diesel engines and trucks, and, of course, to check out the incredibly customized GM, Ford, and Ram pickups—and maybe even the occasional car or van—on display at various manufacturers' booths and throughout the outdoor grounds surrounding the convention center.
While you'll find our report on the latest in new diesel and truck hardware we saw at SEMA elsewhere in this issue, we hope you enjoy this photo collage of the wicked diesels that were being shown. These trucks (and cars) truly embody the extremely high levels of "custom" that go into the design and construction of vehicles that are built for the show, which, in 2014, was one of the most exciting and robust SEMAs we've experienced in several years.
While the SEMA Show is not open to the general public, the event brings a veritable "who's who" of the automotive aftermarket to the Las Vegas Convention Center. The 2014 show reportedly attracted more than 100,000 guests, 60,000 of which were domestic and international buyers.
Hot diesel pickups (and a couple of cool cars to boot) were almost everywhere you turned, both inside and outside the halls of SEMA 2014. In addition to showing off badass vehicles and tons of new parts, SEMA also provides manufacturers, buyers, and media folks with what is arguably their best networking opportunity of the year.
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Held annually in Las Vegas, Nevada, the SEMA Show is arguably the best all-around trade show for performance-and-appearance manufacturers and enthusiasts in the world. It's definitely a spectacle to behold and experience and, for members of the automotive media (like the Diesel Power staff), it's a great opportunity to see some of the finest crafted vehicles on the planet and, of course, photograph them for our magazines, web sites, blogs, and such.
You'll notice our montage of photos does not include any details on the trucks and cars that are highlighted. The reason for this is because, unfortunately, more often than not, the outstanding rides displayed at SEMA are done so without any information (including owners' names) being listed.
If there's one thing we can say we do have a problem with about the rigs we see at the SEMA Show (and mind you, it's not a huge problem at all), this failure to provide vehicle details (year, engine, mods, and so on) would be it. A simple signboard or directions to a website or other area where details can be obtained is a huge help.