#MTSEMA18: How to Spend $25,000 on Wheels and Tires

Go Big or Go…Bigger?

Nov 5, 2018
Photographers: Monica Gonderman
Photo 2/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire Orange Super Duty
Photo 3/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire White Ram
What’s the easiest way to spend $25,000 on wheels and tires, you ask? Oh wait—you didn’t ask. But now you’re curious, aren’t you? We wouldn’t have dreamed of asking this question either, and we actually formulated the question after already knowing the answer.
Photo 4/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire Black Super Duty
Photo 5/11   |   SEMA 2018 42 1650 R30 Fury Tire
Photo 6/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire White Super Duty
It’s no secret that American Force Wheels has had a strong representation at SEMA for many years. Although the company’s wheels appear on a variety of vehicles, it’s pretty safe to postulate that the most common recipients are the giant lifted gas and diesel ¾-ton trucks that dominate the outdoor area. Planted in the ever-busy American Force Wheels outdoor booth were eight trucks on 30-inch wheels (presumably 30x16) and 42x16.50R30 Fury Country Hunter M/T tires. This was the biggest combo that we saw on trucks at the show. (The show is huge, so we could have missed something.) They looked huge, even on huge trucks.
Photo 7/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire Platinum Super Duty
Photo 8/11   |   SEMA 2018 42 1650 R30 Country Hunter MtFury Tire
Photo 9/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire Lady Luck Ford Excursion
Anyway, you can probably see where this is going: The easiest way to spend $25,000 on wheels and tires is on a set of 30-inch American Force wheels wrapped in 42x16.50R30 Fury tires. When a presumably reliable source said that four wheels of that nature would run about $15,000 and the tires about $9,000, we couldn’t believe our ears. That’s about $6,000 per corner. Add in some mounting and balancing (who even does that?) and a spare or two, and you’re looking at a really easy way to obviously spend even more. Can you imagine this combo on the dual-axle dualie at the SEMA Show, amounting to 10 wheels and tires for a total of $60,000?
Photo 10/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire Gmc Denali Suv
Photo 11/11   |   SEMA 2018 30 Inch Wheel AF 42 Inch Fury Tire Blue Ford
Of course, these numbers are generalizations and can vary greatly depending on style, finish, customization, and so on. Our brief internet research has not proven helpful in confirming or discrediting these figures. Honestly, we’re not really in the market for a set of 30s, but can you imagine? Maybe someone who has a set can weigh in and let us know if we’re on the right track.

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