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Consumer Articles

The Sterling Bullet/ Dodge Ram 4500/5500 The Sterling Bullet/ Dodge Ram 4500/5500
For the first time in its history, heavy truck manufacturer Sterling will offer its North American clients a brand-new line of heavy-duty... more
MAX Payload: News, Rumors, Trends, Stuff MAX Payload: News, Rumors, Trends, Stuff
Truck Trend brings you news tid-bits from all over the Truck and SUV Industry. more
Editor's Desk: July/ August Edition Editor's Desk: July/ August Edition
The SEMA Spring Expo represents an industry that transacts between four and five billion dollars each year, and it's growing. more
Whale Watching: July/ August Edition - Will CAFE work? Whale Watching: July/ August Edition - Will CAFE work?
The primary reason CAFE won't work is societal: The United States is a "me" country. Americans' centric view of the world frequently ends... more
The Southern Motor Company 358 The Southern Motor Company 358
Truck shoppers tired of the uninspired designs of modern pickups and who appreciate the style of classics will have a new option in 2008,... more
Designated Driver: Who Buys a Truck? And Why? Designated Driver: Who Buys a Truck? And Why?
Who Buys a Truck? And Why? With Michael Donoughe V.P., Body-On-Frame Products Team. more
Consumer Feature: ATVs for Fun and Profit Consumer Feature: ATVs for Fun and Profit
When the first ATVs came on the market in the early 1970s, it didn't take us long to start attaching small trailers and racks, turning play... more
Consumer Feature: Year of the Diesel Consumer Feature: Year of the Diesel
Diesel announcements are becoming commonplace, with DaimlerChrysler among the leading proponents. more
Give Your Parents the Gift of Safety This Mother's Day Give Your Parents the Gift of Safety This Mother's Day
AAA is urging the adult children of older Americans to use the upcoming Mother's Day (May 12th) and Father's Day (June 17th) to talk to... more
Editor's Desk: May / June Edition Editor's Desk: May / June Edition
It doesn't take a genius to see the slow and steady march of progress in our industry. It wasn't long ago when the first imported compact... more
Whale Watching: May / June Edition Whale Watching: May / June Edition
Ah, the little things in life. They can make the world go 'round or drive you right around the bend in frustration. more
Your Family's Safety Is Riding on Your Vehicle Your Family's Safety Is Riding on Your Vehicle
With a busy summer travel season ahead, The Pep Boys offers families information on how to prepare for safe summer travel and, in turn,... more
Blog Features: Reader's Rides Wanted! Blog Features: Reader's Rides Wanted!
Want to be spotlighted in our TruckTrend.com Blogs? We want you to send us your photos and vehicle specs so that we can show case the... more
Rust Never Sleeps: Rhino Linings Rust Never Sleeps: Rhino Linings
It's a terrible scenario, one that happens all the time. Imagine lugging two large dog crates in the back of your brand-new pickup for a... more
Consumer Feature: Which Is the World's Largest Truck? Consumer Feature: Which Is the World's Largest Truck?
In the world of mining trucks, there are big ones, bigger ones, and the biggest ones. more
The Dodgers and Earl Scheib Want You to Drive Dodger Blue The Dodgers and Earl Scheib Want You to Drive Dodger Blue
Dodger Fans Can Get Their Car Painted Dodger Blue Exclusively at Earl Scheib. more
2008 Mercury Mariner Drives Captivating New Ads 2008 Mercury Mariner Drives Captivating New Ads
New 2008 Mercury Mariner, boasting a new design, lower suggested MSRP and greater fuel efficiency, aims to build upon one of the strongest... more
Whale Watching: March/April 2007 Edition Whale Watching: March/April 2007 Edition
At the SEMA show in Las Vegas, the ultimate big-box store for gearheads, vendors display a $35-plus-billion pie of filters, lights, exhaust... more
Consumer Feature: Million-Dollar Hummer H1 Consumer Feature: Million-Dollar Hummer H1
The founder of a real-estate empire and military veteran paid $1,000,000 at Barrett-Jackson Scottsdale for a Hummer, which probably exceeds... more
Ford's Fuel-Cell Explorer Ford's Fuel-Cell Explorer
Virtually every manufacturer is working on hydrogen fuel cells as the power source for tomorrow's vehicles. Well, here's Ford's latest... more
Designated Driver: March/ April 2007 Edition Designated Driver: March/ April 2007 Edition
Truck buyers are tough customers because they use pickups for more than getting from point A to point B. more
Yee Haw! The Dukes of Hazzard: The Beginning now available on DVD Yee Haw! The Dukes of Hazzard: The Beginning now available on DVD
It's not likely you'll ever see a Hazzard flick taking home statues at the Academy Awards. more
Automotive.com Offers Free Gas Price Finder Tool Automotive.com Offers Free Gas Price Finder Tool
PRIMEDIA's Automotive.com today announced it will be offering its popular Gas Price Finder widget free to local news and information sites. more
The GM Green Giant The GM Green Giant
Designing an effective gas/electric hybrid drivetrain is never easy. more
GM and Chrysler: The latest in this bizarre saga GM and Chrysler: The latest in this bizarre saga
GM and Chrysler: The latest in this bizarre saga. more
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Call it what it is; Mercedes-Benz campaigns refreshing ad

Posted March 25 2008 12:18 PM by Mark Williams
Mercedes-Benz has a commercial out now for the ML SUV, which claims it knows most of its buyers won't need an ML to climb a steep hill, navigate a treacherous road during a blizzard, or rely on the hundreds and thousands...  more

Driving an SUV? Trade it in now, while you still can

  Has the ever-growing pain at the pump finally gotten you thinking about giving up your V-8, seven-passenger SUV for something a little more frugal? Well you might want to get to a dealership soon, because the trade-in...more  

GM Full-Size Hybrid SUVs: Too Many Stinking Badges

  I congratulate General Motors for being first in the pool with hybrid-powered, full-size sport/utilities. These SUVs employ a true hybrid powertrain (not like the Malibu, Aura, and previous-gen GM trucks, which use what...more  

Kill the gas tax moratorium proposals

  DETROIT - This is an idea whose time has come, and quickly gone. Presidential candidates John McCain (I believe he proposed it first, so he's mentioned first) and Hillary Clinton have proposed a moratorium on the federal...more  

2009 BMW X6: Perfectly pointless

  I grabbed the keys to the BMW X6 last night. By the time I got home I was wondering whether, in a quiet corner of the FIZ, BMW's giant engineering center in Munich, a bunch of engineers were crying into their weissbier...more  

2008 Best in Class
Just an FYI to editors, I really enjoyed the 2008 best in Class segment. Unfortunately, I was... more
truck accessories
Hey Everyone! I am a marketing student at Bryant University and I have to conduct a study on... more
2008 Saturn Vue vs. 2008 Toyota Highlander-Which one do you like best?
Which one do you like best and Why? 2008 Saturn Vue Vs. 2008... more
BMW-Sauber Formula 1 team driver Nick Heidfeld Hits wall
I was expecting him to hit the crowd of people long the un-safe-un-protecting-rails. Thank gowd he... more