Reflect and Reset - The Garage
2015 goals and accomplishments
Even though this is the April 2015 issue, it’s no joke that in real time, we have just celebrated the flip of the calendar from 2014 to 2015. Don’t you love this time of year? I’m serious. It’s a time to reflect on the past year and to push forward with new (or continued) hopes, dreams, and goals. It’s a time of refreshment, a representation of a clean slate for which we have the chance to once again attempt to “get it right.” While it’s true that this reset opportunity is just as much of an option on a Wednesday afternoon in March as it is on January 1, the physical change of a calendar year does seem to make a difference (just look at gym attendance).
If you are a business owner or any type of employee with responsibilities, you undoubtedly accomplished a lot in 2014, and for that you get my applause. It’s hard work! It takes motivation, ambition, and effort to keep all the gears of your working life in sync. And while we all may strive daily to upgrade aspects of the gears, don’t underestimate the achievement of maintaining the status quo. Remember that we’re all more prone to chaos than discipline and organization!
What were your greatest accomplishments of 2014, as they pertain to work and to trucks? What progress puts the biggest grin on your face? I want to hear about your achievements, so please email me and tell me! By the way, to all of you loyal readers and advertisers out there—thank you for supporting the magazine this year! We put you through a bunch of changes and uncertainty, but you hung in there with us.
Here at the Truck Trend Network (to which Work Truck Review belongs), we achieved greatness every day of 2014 (OK, I hope you at least laughed, too). Actually, amidst a year of some hardships, we concluded 2014 with something we consider to be a noteworthy accomplishment: the inaugural Truck Trend Pickup Truck of the Year. Other magazines (that aren’t in our network) hold annual new truck tests and give awards, so we (collective we, not me) asked ourselves that pivotal question you’ve probably also asked yourselves: Why not us? Why can’t we, the truck experts, conduct an epic truck test with the latest and greatest new trucks on the market? (Cueing up “Chariots of Fire” theme song.)
So, long story short—after lots of talking, meetings, paperwork, finger pointing, delegating, and paper airplanes—that’s exactly what we did. We ended up with nine fantastic (dare I say phenomenal) new 2015 model year trucks to play with for a week, ranging from the midsize Canyon and Colorado to the F-150 to a trio of HD trucks. I have to admit two things. First—and I know this may be hard to understand—I characteristically don’t go out of my way to get behind the wheel of someone else’s $60,000 piece of private property. I just find the responsibility more stressful than liberating. Second—despite the previous confession and given that I was willingly tasked as a test judge—I had an absolute blast. It was such a great group of people, and new trucks are just so darn advanced.
The Ford F-150 landed deservingly victorious after the battery of testing, which wasn’t surprising at all. I was sad to see that truck have to leave us today. (And no, Ford did not give me money for saying that. I wish!) Interestingly, my individual judging revealed a soft spot for the Duramax-equipped GMC Sierra 2500 HD All-Terrain. Bang for your buck, do you not get “more” of a truck (and arguably competitive amenities) with a ¾-ton truck than a ½-ton? Is it not worth the couple-thousand-dollar premium? Huge can of worms, I realize. Anyway, get the full Of the Year scoop in the May/June issue of our sister publication, Truck Trend magazine.
The new year is not just about reflecting on the past, it’s also a time to look to the future. This is important, because although I really hope 2014 was awesome for you, reality may be that it actually wasn’t a good year at all. Maybe it was marred by tragedy, disappointment, or depression. Maybe the business failed miserably and the ex-wife sold the company truck. Maybe you desperately need a fresh start. What are you most looking forward to in 2015? What do you want to accomplish? Who do you want to become? Please do share. And remember—the fresh start is available each and every morning. The question is whether you will decide to take it.