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Radical Renderings - Pfaff Designs

Murray Pfaff's Compelling Renderings

Jan 4, 2016
Photographers: Murray Pfaff
Hot-rod and custom-car designer Murray Pfaff founded Pfaff Designs in 2002 to meet the design needs of automotive hobbyists, as well as high-end car builders who need to visualize their vehicles with accurate and compelling renderings. These high-quality drawings enable builders of handcrafted vehicles to communicate the design vision to their team members, sponsors, and project owners to ensure a successful end result. The renderings are drawn to scale using actual proportions with realistic modifications. Building upon his formal training and degree in Industrial Design from Syracuse University, Murray combines his love of exotic European coach building and American hot-rods with his experience in computer graphics. Adding even more fuel to the creative fire is his more than 20 years of experience building vehicles. In addition to automotive design, Pfaff Designs creates marketing and promotional materials associated with the performance automotive sector and provides logo and identity design, business cards, hero cards, signage, T-shirts, and more. Contact Pfaff Designs at www.pfaffdesigns.com.
Photo 2/3   |   01 2015 Ram 1500 Render
Pfaff designed and built this ’15 Ram 1500 Express 2WD, dubbed the Draggin’ Wagon, to be fast and low with a paint scheme the pays homage to the Mopar Graphics of the seventies. The 5.7L Hemi is fitted with K&N cold-air intake to keep the Magnuson supercharger fed and happy, and that all breathes through a cat-back system from Magnaflow with 5-inch tips. EBC rotors with Orange Stuff pads keep all that extra speed in check. Tucked behind is a staggered set of 20- and 22-inch Forgeline wheels with Toyo tires. Pfaff stretched his design skills to include 3-D printed brake ducts, hood intake, and washboard hood vent, all created by the Synergeering Group. The interior is dressed just as sharply as the exterior, with an Alea Leather seat set. Granite, White, and Angry Banana Yellow Pearl PPG Envirobase paint were sprayed on all the panels by That’s Minor Customs. Sounds are routed through MTX Audio speakers and a Thunderform sub, while Klein Train Horns tell all onlookers the Draggin’ Wagon is on its way!
Photo 3/3   |   02 Pfaff 1962 F 100 Render
This ’62 Ford F-100 built by Weaver Customs was supposed to be a simple shop truck, but has morphed into so much more. Dubbed Django, it started out as a derelict with a few bullet holes and was built into this wild custom in just over seven months. The top was chopped 1.5 inches, although the windshield and pillars were left untouched to be leaned back to go with the one-piece side windows and custom doorframes. The front suspension was donated by a Crown Vic, as the rear received RideTech coilovers and a four-link on a custom chassis built from 2x4-inch rectangular tubing. The 14-inch Wilwood brakes go right along with 20x8.5 Boze Forged wheels mounted up to Pirelli P Zero tires. The exterior has too many custom touches to list and the interior is equally as intricate. The most striking feature of this vintage unibody is the exhaust note. Pumping out 1,000hp and almost 2,000lb-ft of torque is a ’96 5.9L Cummins fitted with two huge BorgWarner Turbos boosted by a Nitrous Express system; this ’62 can practically travel through time.
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