2016 Chevy Silverado Z71- Silver Star
Practice Makes Perfect
Success takes effort, it takes skill, and perhaps most importantly, it takes time. No overnight sensation story is complete without a prologue that spans several years of hard work and dedication. No one knows this better than Robbie Bryant, owner and operator of Keg Media. Robbie has spent the last 25 years designing and building some of the most infamous custom trucks to have graced these very pages. His long suffering and dedication to his passion has brewed quite the network and experience, marked with several notable achievements along the way. His most recent project, a 2016 SEMA Show debut, has garnered plenty of recognition in its own right, despite its seemingly short build time of just three months.
The cornucopia of small tasks that compiled this build began with Keg Media establishing a build partnership with ADA Offroad in Conway, Arkansas. ADA’s role was to translate the masterful design plan into rolling art. First up was 10 inches of suspension lift. The drastic change in elevation was achieved by way of a Cognito Motorsports lift kit. The kit includes custom upper control arms and spindles. These were combined with Fox reservoir shocks in the front and rear and Atlas Suspension 8-inch lift leaf springs in the rear. Choice components of the fully customized suspension have been powdercoated in Prismatic Powders Illusion Blueberry to compliment the gleaming silver exterior of the truck. The colorization of the parts was completed by G2 Customz in Conway.
Equally as staggering as the suspension on which this Chevy rests is the rolling attire spinning beneath. American Force 24x14-inch Ikons sit tightly bound with Nitto Trail Grapplers 375/40/24 tires. More than half as wide as they are tall, the American Force wheels boast a full polished finish. The intricately spun mirrors are complemented with V&V Spiked lugs for an aggressive final touch. On the opposing side of the massive wheel and tire combo, giant R1 Concepts calipers and rotors provide all the necessary stopping power to slow this monster smoothly and swiftly.
Well managed by the big brake kit, is the Chevy’s iconic LS3 V-8 beneath the hood. Though its significant factory torque output is plenty for the fullsize, even with its monstrous tires, the 6.2L has been coupled with a ProCharger PS1C for good measure. With a handful of supporting modifications and a custom tune by Nick Smith at Boosted Performance, the combination makes 575hp under 9lbs boost. Properly announcing the truck’s presence is a 3 1/2-inch Borla ATAK exhaust. The stainless pipes end in a 2 1/2-inch dual-exit muffler, just in front of the rear wheels.
The metallic silver exterior paint of Robbie’s truck acts as the primary color of the build’s scheme. The factory Valspar paint shines brilliantly and has been extended to cover the door handles, mirrors, and bumpers. Complementing the bright silver are blasts of rich metallic-blue graphics and suspension parts, as well as flashing polished accessories. The paint matching and accenting were completed by Joe Vincent of Vincent Dezigns. The front end is set off with fully polished T-Rex billet grille inserts and Diode Dynamics HID Headlights for an unparalleled brightness and factory fit. Custom-painted Horn Blasters undercarriage air horns are powered by a Viair compressor. The final piece of the exterior’s custom touches comes by way of an Undercover Bed Rug Elite Series tonneau cover, also paint matched in the factory Valspar Silver.
For an ultra-clean cap to the build, the Chevy’s interior has been tastefully customized with a minimalistic approach. The ample OEM seating has been recovered in black Alea leather. The upholstery includes F1 custom inserts, backlit by blue LEDs. The factory touchscreen head unit sends its signals through upgraded Bose speakers. The end result is an understated, exceedingly comfortable interior that is perfectly suited to be enjoyed every day or elegantly displayed.
Robbie’s acute attention to detail and extensive experience is fully realized in this truck. Few designers are as capable of creating a cohesive theme and aesthetic to stretch over a build, without the use of overtly exaggerated elements. The subtle color matching and cleanliness lend themselves to a beautifully created project that puts on display its highest-grade components and build quality. After nearly three decades of customization and project design, Robbie Bryant and Keg Media have displayed definitively that practice makes perfect.
Inside the Build:Robbie Bryant; Fort Smith, Arizona
2016 Chevy Silverado LTZ Z71 1500 Crew Cab
Front Suspension: Cognito Motorsports 10-inch Lift
Rear Suspension: Atlas Suspension 8-inch Lift Leaf Springs
Shocks: Fox Reservoir Shocks
Brakes: R1 Concepts BBK
Engine: 6.2L LS3 V-8, Procharger P1SC with custom tune, Borla 3 1/2-inch ATAK stainless exhaust
Body: Body-matched door handles, mirror, bumpers, paint-matched Undercover Bed Rug Elite tonneau cover, T-Rex polished billet grille inserts, Diode Dynamics HID headlights, Horn Blaster paint-matched undercarriage air horns with Viair compressor
Paint: Factory Valspar Silver, custom blue and black graphics, Prismatic Powders Illusion Blueberry powdercoating
Interior: Alea black leather upholstery, Custom F1 inserts, backlit with blue LEDs,
Stereo: Factory touchscreen head unit, upgraded Bose sound system
Wheels & Tires:
24x14; American Force Ikon, V&V Spiked Lugs
375/40R24 Nitto Trail Grapplers
Special Thanks From Owner:
My wife and kids, Erik Fink for body and paint expertise and three years of work, Mikey Unigga, Mikey Corragio, Dan Pecchia, and all of the sponsors who support our builds year after year.