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The 2009 Motor Trend Power List

 
Carlos Ghosn Nissan Motor Regie Renault President Ceo

5. Carlos Ghosn
Nissan Motor/Regie Renault President/CEO

Father of the Nissan GT-R
2008 Rank: 29

History: Ghosn was first in the 2005 and '06 Power Lists, ninth in '07 and 29th last year.

This year: His two automakers are still struggling, but Nissan sales haven't slid as much as others in the U.S., with modest increases in some months.

Why he had slipped: Running both automakers proved hard. He left Nissan short on marketing and micromanaged both Nissan and Renault design studios.

Why he's moving up: Ghosn's Nissan has an aggressive green-car program. It will expand flex-fuel capability, build its own in-house hybrids, and introduce a plug-in hybrid, all by 2010. And his new GT-R is Car of the Year.

And moving out of light trucks: Chrysler will build the next Titan on the Dodge Ram platform.

Bonus points: Rejected a purchase of Chrysler after the GM-Chrysler deal fell apart. "In these times, when the name of the game is cash, I don't think you're going to see many companies going into a strategic alliance."


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