Mazda is continuing to use the international auto show circuit to roll out its revamped model lineup, bringing its updated 2010 Mazda CX-9 to the 2009 New York Auto Show along with the refreshed CX-7 and the new Mazdaspeed3, both of which are making their debuts on U.S. soil.

The CX-9, which scored our 2008 Motor Trend Sport/Utility of the Year award, is the latest Mazda to get a version of the automaker's new signature design cues, including most prominently the smiling wide lower grille (the CX-9 gets a strake through the middle) and updated fog and headlamp designs.

Mazda also promises interior updates for the seven-passenger CX-9, along with slight tweaks to the ride, and additional options and safety features.

Joining the CX-9 in the Big Apple is the refreshed 2010 Mazda CX-7, which recently bowed north of the border at the Canadian auto show. In addition to its own facelift, the CX-7 picks up Mazda's new 2.5L four mated to a five-speed automatic, with the turbocharged 244-hp 2.3L remaining an option. We've already brought you what we know so far on the 2010 Mazdaspeed3, which was first shown to the world in Europe at the 2009 Geneva show.

Addressing the press at Mazda's conference will be Takashi Yamanouchi, Mazda's president and CEO. We'll have more on Mazda's 2010 trio direct from the New York show floor, April 8-9, stay tuned...