Jeeps have always been a key brand for the aftermarket, thank to owners’ seemingly insatiable need to customize their rigs for ever-greater off-road capability. As a salute to the brand's more than 70-year history, as well as a showcase for the breadth of components and accessories it offers for Jeep models, Omix-Ada will showcase three rare and historically significant World War II-era Jeeps at next month's upcoming Specialty Equipment Market Association (SEMA) show in Las Vegas.
The models to be showcased include a 1941 Ford GP, Bantam BRC40, and Willys MA. These three models are part of the company's collection of more than 20 models built between 1941 and 2013. The Willys was a test prototype built before formal U.S. wartime efforts, and it was driven on Northern California's legendary Rubicon Trail in 1951 as part of the first Jeeper's Jamboree.
The Bantam BRC40 was the third generation of the company's development vehicle, but never saw large-scale production because of the company's inability to meet the volume production that Ford and Willys could deliver. The third model that will be shows is the 1941 Ford GP, considered by many to be the basis for the Jeep name as a contraction of the phonetic pronunciation of the letters "GP."
Other Jeeps sponsored or featured by Omix-Ada at the show will include a 1967 Kaiser M715, 1952 Willys M38A1, and an amphibious 1943 Ford GPA.