The never-ending battle among the truck brands continues, with a report from Automotive News claiming Ford will promote its 2015 F-450 Super Duty in a fall ad campaign touting a maximum towing capacity of 31,200 pounds, topping Ram’s SAE J2807 claim of 30,000 pounds for the Ram 3500. However, unlike Ram, Ford is not claiming compliance or certification to the J2807 standards for its Super Duty models until the line’s full redesign, expected around the 2017 model year.

The increased capacity is not mere boast, as Ford made some changes to the 2015 model to counter Ram’s challenge, including a beefier rear axle and increased output from the 6.7L Power Stroke V-8, bringing its output to 440 hp and 860 lb-ft—55 hp and 10 lb-ft higher than the Cummins 6.7L I-6 in the Ram 3500. According to the report, Ford acknowledges it was surprised by Ram’s bold claims for the 2013 model and worked hard on a counteroffensive to maintain its leadership in the segment.

General Motors has reported towing standards for its 1500-series trucks according to the J2807 protocol for the 2015 model year, but not for the HD models. A more powerful Duramax turbodiesel V-8 is rumored to be coming for the 2017 model year, at which time GM may revise its capability ratings for the HD trucks and report according to J2807.

Source: Automotive News