Not a lot of big surprises on the June 2014 SUV sales list, with the top four being the usual suspects: the Honda CR-V, Ford Escape, Chevrolet Equinox, and Toyota RAV4. The Equinox and RAV4 traded places between Third and Fourth Place, and the Jeep Wrangler overtook the Ford Explorer.
The new Cherokee continued its strong performance, giving Jeep the distinction of being the only brand with three models on the top 10 list. Although it didn't make the top 10 cut, the Chevrolet Tahoe had a tremendous 92.5 percent gain, giving it a sales total of 11,147, making the appearance of a fullsize SUV on the top 10 list a future possibility.
1) Honda CR-V – 26,129, Down 1.7 Percent
The Honda CR-V leads the charts once again but saw a slight year-over-year June decline of 1.7 percent. A refresh is expected soon to give the popular compact crossover an updated powertrain with greater fuel economy.
2) Ford Escape – 25,110, Down 12.5 Percent
The Escape takes Second Place once again for June. Compared to the CR-V's limited trim and package options, the Escape still offers three powertrains and a wide variety of trim packages and individual options. The Titanium trim, which used to be offered exclusively with the 2.0L EcoBoost engine, can now be optioned with either the 1.6L or 2.0L engine.
3) Chevrolet Equinox – 21,748, Down 8.0 Percent
The Chevrolet Equinox edged out the Toyota RAV4 by a handful of units to take Third Place in June. The addition of the Trax could potentially impact Equinox sales in the future, but the Equinox's larger size will still appeal to many buyers.
4) Toyota RAV4 – 21,589, Up 5.1 Percent
Although down in absolute unit terms against the Equinox, it still posted a 5.1 percent year-over-year June gain, proving the wisdom of Toyota's one-powertrain strategy with the redesign, focusing more on economy and practicality than outright performance.
5) Jeep Wrangler – 16,439, Up 2 Percent
The Wrangler has the authentic off-roader niche cornered, hands down. No other model has been able to seriously threaten its status, with both the Toyota FJ Cruiser and Nissan Xterra selling just a fraction of the Wrangler's total.
6) Ford Explorer – 15,645, Up 0.4 Percent
Once again, the Explorer takes First Place in the midsize three-row category, as well as outselling its more off-road–oriented rival, the Grand Cherokee.
7) Nissan Rogue – 15,066, Down 2.9 Percent
The Rogue is down slightly for June but remains Nissan's best-selling SUV by a significant margin, and the brand's third-best-selling model overall. Buyers have a choice between the new-style Rogue, or the carryover Rogue Select for value-minded shoppers.
8) Jeep Grand Cherokee – 15,055, Down 9 Percent
The Grand Cherokee was down slightly year over year but remains one of the Jeep brand's star players. The EcoDiesel option is not selling quite as strongly as anticipated, currently accounting for only 8 percent of sales, but the take rate is expected to increase as buyers become more aware of the engine's fuel economy benefits.
9) Jeep Cherokee – 13,337
The Cherokee's sales total is down a little more than 2,000 units from its May 2014 performance, but when you're starting with essentially an all-new model, you've got nowhere to go but up—and buyers are warming up to Jeep's fashion-forward SUV.
10) Subaru Forester – 13,317, Up 30.1 Percent
The Forester may not exactly be nipping on the Honda CR-V's heels, but it's the niche brand's best-seller by far, followed closely by the tall-wagon Outback. Sales were up a robust 30.1 percent for June.