Porsche Sales Highest in China than Anywhere Else in September 2014
China May Surpass US as Porsche’s Largest Market
China is known for many things: dragons, the Great Wall, the 2008 Summer Olympics, and possibly the world’s most famous tea. But did you know that the country is also supercar-crazy? Incredibly, in the last decade or so, the nation has become a voracious market for some of the world’s most expensive cars.
Therefore, it shouldn’t come as much of a surprise to learn that in the month of September, Porsche sold more vehicles in China than anywhere else in the world. According to Automotive News Europe, Porsche sales jumped a staggering 54 percent in China in September, to 4,344 units. Porsche sold about 3,600 cars and SUVs in the United States, which historically has been Porsche’s biggest market.
The year-to-date sales crown still rests on America’s head, however. Through the first nine months of the year, about 3,000 more Porsche vehicles were sold in the United States than in China.
As much as Porsche traditionalists hate to hear it, the Cayenne is largely to thank for Porsche’s banner success. So far this year, it’s been Porsche’s most popular model globally, with about two Cayennes sold for every 911.
That may change with Porsche’s new “budget” model, the compact Macan SUV, which starts at about the same price as the no-longer-available base Cayenne. Even the lowest-priced Macan features startling performance from its twin-turbo V-6. As Macan sales ramp up through the end of the year, we’ll see if the Cayenne is still the volume leader.
Source: Automotive News Europe