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  • Power Bits: Diesel News, Quotes, Rumors and More

Power Bits: Diesel News, Quotes, Rumors and More

All The Torque That's Fit To Twist

Sep 4, 2014
Crashing Isn’t Cheap
The National Highway Traffic Safety Administration has done a study that revealed vehicle crashes in the U.S. in 2010 equaled $871 billion in economic loss and societal harm. That same year, 3.9 million people were injured in 13.6 million accidents. Fatalities came to 32,999.

Rumor of the Moment: Is Ram going to switch to an ambulance-style tailgate instead of fold-down?

Photo 2/9   |   2014 Ram 1500 Cummins 25 Anniversary Door Badges
Diesel is Going to Beat Gasoline
The Diesel Technology Forum had R.L. Polk and Company study vehicle registrations from January 1, 2013 to December 31, 2013, and it determined that there’s been a 30 percent increase in diesel regs from 2010 to 2013. The highest percentage of diesel pickups was in Wyoming, Utah, and Montana. The states with the fastest-growing diesel pickup regs were North Dakota, Vermont, and Illinois. ExxonMobil thinks diesel will surpass gasoline by 2020.

Photo 3/9   |   2014 Jeep Cherokee Limited Front View In Motion
“I think what we’re going to see is a continued increase in market acceptance. The initial dealer take was higher, and now we’re seeing the market settle down to about 8 percent. That will, over time, continue to grow.” — Jeep head Mike Manley, according to Automotive News; Jeep won’t put a diesel in the Cherokee until diesel Grand Cherokee sales double

Photo 4/9   |   Dealership Front View
It’s More Stressful to Buy a Truck Than Go on a Date
Edmunds.com surveyed 1,000 adults and learned that they think buying a vehicle is more stressful than getting married, going on a first date, or watching a team in a close championship game. Nine out of 10 wished vehicle shopping was easier. One in five would happily eliminate doing the nice nasty for a month rather than having to price haggle. One in three would rather go to the DMV, do taxes, or be in the middle seat on a plane than deal with buying a car.

Photo 5/9   |   Ford And Heinz
Your Future Truck Might Be Part Condiment
Ford and Heinz are talking about the possibility of using tomato fiber for developing a more sustainable bioplastic material, like for wiring brackets and storage bins.

Rumor of the Moment: GM trademarked GearOn as the name of a cargo management system.

Rumor of the Moment: An app from GM that would allow you to use your camera to scan a license plate and then shoot that driver a text.

Photo 6/9   |   2015 Ford Explorer Front Angle
Most Stolen SUVs
The National Insurance Crime Bureau punched the numbers representing SUVs and CUVs stolen between January 1, 2010, and December 31, 2013. Ford had three vehicles that won the popularity contest (Escape, Edge, and Explorer). The Jeep Grand Cherokee also made the cut. The states that had the most thefts were California, Florida, Michigan, Texas, and New York.

Diesel Bits
• A reason to like Uber: To help promote Transformers: Age of Extinction, people could have Optimus Prime pick them up. More of that, please.
• Bridgestone. Olympics. Official tire.
• Detroit is being called “Carjack City.”
• Expect an in-car operating system from Google called Auto Link.
• CURT Manufacturing has snapped up Aries Automotive, which makes truck accessories.
• Fred Offenhauser is being inducted into the SEMA Hall of Fame for his legendary performance parts.
• Guess we’re still doing this snail mail thing. The U.S. Postal Service has a new set of hot rod stamps.
• Royal Purple now has a commercial lubricant for heavy-duty stuff like over-the-road trucking and construction.
• The government is ordering a report on asbestos and whether it is an active ingredient in imported brakes.
• Toyo Tires is the official tire of SPEED Energy Formula Off-Road.
• The University of the Aftermarket Foundation will be giving out $130,000 in scholarships to students who are eyeballing automotive aftermarket careers.
• Goodyear is going to build a new North American plant.
• Meanwhile, Holley will be building an R&D facility at its HQ.

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