Georgia Reportedly Courting Jaguar Land Rover for New Plant
Governor Makes Trip to U.K. to Discuss Deal
The American Southeast has lately become the favored destination of foreign automakers to locate their assembly plants for the often-generous incentives offered by states and municipalities, as well as the region’s historically business-friendly policies. The latest automaker to reportedly be eyeing the South is Jaguar Land Rover (JLR). The Atlanta Journal and Constitution is reporting that Governor Nathan Deal recently visited the U.K. and met with representatives of Jaguar Land Rover to discuss the possibility of locating a manufacturing plant in the state with an annual volume of as many as 200,000 units.
Officially, neither the governor’s office nor JLR are publicly commenting on the talks. Other locations reportedly being considered include nearby South Carolina. Georgia has become home not only to foreign auto manufacturing but increasingly home to several companies’ U.S. headquarters, including Porsche Cars North America. Mercedes-Benz has also followed suit with a recent announcement that it would be moving its U.S. headquarters from New Jersey to suburban Atlanta within the next few years.
The most likely candidate to be built at the plant would be the Land Rover Discovery Sport, which the company is counting on to become a high-volume model. It’s also possible production of the forthcoming Jaguar XE sport sedan could come to the plant as well.
Source: Atlanta Journal and Constitution