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  • June 2015 SUV Sales—Compact Crossovers Dominate

June 2015 SUV Sales—Compact Crossovers Dominate

SUVs, Both Foreign and Domestic, Battle for CUV Crown

Jul 1, 2015
As usual, Honda’s CR-V took the cake for the most sales during the month of June 2015, so the real sales battle is for Second Place. For most of the past year, the Honda CR-V has shown up on top, with the only shuffling occurring in the remaining nine spots. Compact SUVs from Chevrolet, Ford, Nissan, and Toyota each occupy the Second through Fifth Place spots, as they have for a long, long time, and in June 2015, Toyota’s RAV4 returns to the second position on the podium, up two places from May.
The good news for Jeep fans is all three of the brand’s longstanding core models continue into June 2015’s bestseller list. The Wrangler, Cherokee, and Grand Cherokee seem to be wowing customers consistently, as each (or all) has appeared on a Top 10 list since as long as this author remembers.

Honda CR-V: 28,349, Up 4 Percent

Surprise, surprise. For yet another month, buyers find themselves attracted to Honda’s now-midlevel crossover (the subcompact HR-V tall wagon takes new place at the bottom of the Honda SUV lineup). The CR-V’s good fuel economy, longstanding reputation as one of the first compact crossovers, and reasonable driving dynamics and interior packaging make it a very attractive proposition for many buyers across different demographics. Crosstown rival Toyota’s RAV4 has nipped at the CR-V’s heels before, but this month, it was all about Honda.
Photo 2/11   |   2015 Honda CR V Rear Three Quarter In Studio 2

Toyota RAV4: 24,843, Up 11 Percent

Last month must have been disappointing for Toyota: the RAV4 came in Fourth Place in May 2015 sales. Well, this month shows a return to form for Toyota’s edgy-styled compact crossover. Along with most of the rest of the industry, the RAV4 enjoyed a year-over-year sales increase, and moving nearly 25,000 units in June gave the model a well-deserved silver medal in overall sales.
Photo 3/11   |   2015 Toyota RAV4 LE AWD Side Profile 01

Ford Escape: 24,126, Down 4 Percent

Not wanting to let the RAV4 rest too easily, the Ford Escape (which is the company’s smallest U.S.-bound SUV) is only 717 sales down from the Toyota despite a 4 percent drop in sales compared to June 2014. Ford offers a bit more diversity in its lineup than competitors from Toyota, Honda, or Nissan, with a variety of naturally aspirated and turbocharged powertrains and several upmarket features and amenities on offer. Next month, those attributes might give it the sales surge it needs to upset the CR-V’s lead, but until then, it’ll be relegated to Third Place.
Photo 4/11   |   2015 Ford Escape Front End

Nissan Rogue: 23,243, Up 54 Percent

The Nissan Rogue misses a podium finish yet again this month, but as with most of the other SUVs on this list, Nissan is no doubt happy to see such a huge year-to-year gain. The redesigned Rogue sold 1.5 times as many units this year compared to last, which is a staggering increase. Such a sales result makes dealers happy, and it builds investor confidence in Nissan’s current lineup of products. The Rogue’s optional third-row seat and stylish, aggressive design prove it’s a great improvement over its predecessor.
Photo 5/11   |   2014 Nissan Rogue Front Right Side1

Chevrolet Equinox: 21,760, Up 0.1 Percent

Chevy’s Equinox crossover suffered a fall from grace this month. May 2015 saw the recently facelifted SUV getting silver in monthly sales, but the position hasn’t taken much time to wear off, and the Equinox is back in the middle of the pack as usual. However, it’s not far behind, and the updated versions of the SUV will keep interest strong through the rest of the year.
Photo 6/11   |   2015 Chevrolet Equinox LTZ Front Side Motion View

Ford Explorer: 20,377, Up 30 Percent

The only three-row SUV on this list, the Ford Explorer is another consistently strong seller. The big crossover is getting a refresh for 2016, and the sleeker, more truck-like styling should increase its appeal with SUV customers, and more available interior features and amenities will give the well-heeled more reason to consider Ford. It should be noted that GM’s Lambda triplets outsell the Explorer when their sales are combined, but Ford sells about two Explorers for every one Chevrolet Traverse or GMC Acadia, and about four Explorers per Buick Enclave.
Photo 7/11   |   2016 Ford Explorer Sport Front Three Quarter In Motion 01

Jeep Wrangler: 19,159, Up 17 Percent

The Wrangler continues to cash in on its one-of-a-kind driver experience, rolling a convertible, small pickup truck, and off-road–friendly SUV into one charming package. One of the keys to the Wrangler’s success is its equalizing affect across demographics: Young or old, rich or poor, male or female, regardless of race, almost everyone wants a Wrangler. It’s amazing that such an old design can still sell so well (the Jeep Wrangler “JK” first hit the market in 2007).
Photo 8/11   |   2014 Jeep Wrangler Unlimited Front Drivers In Motion

Jeep Cherokee: 18,472, Up 39 Percent

Compared to the old-school Wrangler, the Jeep Cherokee might as well be a starship. Its unique styling and car-based platform are polarizing to devotees of the brand, but many of the Cherokee’s customers are newcomers, getting carlike handling, some off-road capability, and a feature-laden interior along with their new Jeep’s seven-slat grille and squared-off wheel arches.
Photo 9/11   |   2015 Jeep Cherokee Limited Front Three Quarter

Jeep Grand Cherokee: 15,464, Up 3 Percent

The Jeep Grand Cherokee is a very versatile vehicle, and that’s not just referring to its capability. With base models changing hands for less than $30,000 and loaded top-line trims for more than $60,000 (to say nothing of the racetrack-bred Grand Cherokee SRT), the Grand Cherokee is a decent option for small families, wealthy couples, businessmen, soccer moms, and outdoor adventurers. The efficient diesel engine is icing on the cake. We’re surprised Jeep doesn’t sell more.
Photo 10/11   |   2015 Jeep Grand Cherokee Overland Rear Three Quarter In Motion

Subaru Forester: 14,058, Up 6 Percent

Subaru’s most popular model is the Forester crossover SUV, and many of the new Forester’s buyers are people who were patrons of the old one. Its standard all-wheel drive, reasonable efficiency, and sporty attitude keep the brand loyals coming back.
Photo 11/11   |   2014 Subaru Forester Front Three Quarter 021

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