V-8, Turbo Engines See Increases in Market Share for 2015
Strength of Trucks Raises V-8 Market Share, Rise of Turbos Parallels I-4s
Conventional wisdom may be saying that the good ol’ American V-8 is dying a slow, but sure death and that the future of the internal combustion engine will be dominated by turbo-boosted small-displacement three and four-cylinder engines. According to a recent report by WardsAuto, that statement is half true. Four-cylinders continue to be the most dominant engine type across the entire automotive sector, with 50 percent of all new vehicles having a four-pot under the hood.
However, in a surprising turn, the V-8 posted a significant increase in market share in the first six months of 2015, going from 15 percent of the market in the first half of 2014 to 18.2 percent for the same period this year. Analysts attribute the increase in V-8 market share to strong truck sales. Thanks to the Ford F-150 and the Pentastar and EcoDiesel V-6 engines in the Ram 1500, V-6s are becoming a bigger part of the light-duty truck segment, but that couldn’t reverse the overall decline of the V-6 from 31.9 percent in the first half of 2014 to 30.3 for the first half of 2015. The majority of General Motors’ Chevrolet Silverado and GMC Sierra fullsize trucks are sold with V-8 engines.
Over the last five years, turbocharged engines have seen explosive growth, going from only 5.5 percent of the market in 2010 to 20.6 percent of models in 2014. Among the Detroit Three automakers, Ford has been the most aggressive in rolling out turbocharged engines across its lineup with the EcoBoost brand of gasoline direct-injection turbocharged three-, four-, and six-cylinder engines.