Volkswagen Remaining Committed to Chattanooga, Midsize SUV
Company Reaffirms Plans to Market Three-Row Crossover Amid Diesel Woes
The Volkswagen Group released a statement today recommitting to its manufacturing facility in Chattanooga, Tennessee, even amid rumors that the company would shutter some of its short- and medium-term plans to focus on its diesel emissions woes.
The Chattanooga plant is apparently still slated to produce the upcoming Volkswagen midsize crossover, thanks to a total investment of $600 million and 2,000 new jobs in the company’s assets in Tennessee. This runs counter to Truck Trend’s skepticism that Volkswagen would leave the resources in place to produce the crossover (and its upcoming extended-length Tiguan stablemate). Prior to the company’s announcement today, we (and many in the industry) had assumed that those plans had been tabled, at least for the foreseeable future.
It must be said that Volkswagen has had some good news recently, as an internal investigation revealed the newest generation of 2.0L TDI I-4 engines had no defeat devices installed. However, the company isn’t out of the woods yet, as more lawsuits from miffed TDI owners and increasing scrutiny from government organizations worldwide.
If and when Volkswagen weathers through the storm, it will have to rebuild some of its brand cachet, and it will likely do so through that most American standard, the midsize three-row crossover. Taking a modified version of the form factor of VW’s CrossBlue and Cross Coupe concepts, the three-row SUV will likely hit the American market in 2017 or 2018.