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  • Next-Generation Chevy Colorado Might Not Be Called Colorado in U.S.?

Next-Generation Chevy Colorado Might Not Be Called Colorado in U.S.?

GM North America Boss Mark Reuss Hints Different Name Could be on Midsize Truck

Apr 5, 2012
The Detroit News is reporting that General Motors North America President Mark Reuss said that the midsize pickup headed for the U.S. market within the next year and a half may not carry on the Colorado name in the U.S.
The new global Colorado launched at the 2011 Bangkok Motor Show, destined primarily for Asian, Middle Eastern and other global markets. It carried the Colorado name when it launched, and the initial expectation was that it would carry on the name when the new model made its way to the U.S. However, this latest report casts some shadow of a doubt on that certainty.
Photo 2/8   |   2012 Global Market Chevrolet Colorado Extended Cab Rear
Considering the current U.S. model’s lackluster sales, it's possible that a heritage name may be revived for the new midsize truck. Some possibilities are the revival of the S-10 label, and there a multitude of other possibilities from Chevy's past, including Apache, Cameo, and Cheyenne. Some less-likely candidates include Thriftmaster and Loadmaster.
If Chevy is dropping the Colorado name for its new midsize pickup, what would your vote be for the new name?
Photo 3/8   |   2012 Global Market Chevrolet Colorado Rear Three Quarters In Motion
Source: The Detroit News

2015 Chevrolet Colorado Specifications

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Fair Market Price $20,040
MSRP $20,120
Editors' Overall Rating
Mileage 19 City / 26 Highway
Engine 2.5L I4
Horse Power 200 hp @ 6,300 rpm
Torque 191 ft lb of torque @ 4,400 rpm
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Chevrolet Colorado

Fair Market Price
$20,040
Editors' Overall Rating
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MSRP: $20,120
Mileage: 19 / 26
Engine: 2.5L I4
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