Ford F-150 Raptor Hot in China
Gray-Market Models Selling for More Than $100,000
The Ford F-150 Raptor is almost universally adored by truck fans across the country and around the world. But we have to wonder if that affection would go as far as a willingness to pay six figures for one. According to The Detroit News, for some Raptor enthusiasts in China, it does. Although Ford has an official presence and dealer network in China, where it sells the Focus, Fiesta, Mondeo, Kuga, Edge, and the recently announced EcoSport, the F-150 is not an officially authorized model for sale in China.
The import of vehicles from overseas is not prohibited in China, but vehicles that surpass government rules regarding engine displacement and are manufactured outside of China are slapped with stiff taxes, often more than 50 percent, making large-displacement vehicles like the Raptor an expensive indulgence.
Nevertheless, buyers are willing to pay upward of $100,000 to own the all-American icon. The interest in the Raptor is part of China's growing trend of so-called "specialty vehicles" that are unavailable through conventional retail channels in China. With overall new car sales approaching 20 million annually, even the narrow niche market in China is expected to total well into the six figures in the coming years.
Source: The Detroit News