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  • Ford, Toyota Part Ways In Hybrid Truck Development

Ford, Toyota Part Ways In Hybrid Truck Development

Collaboration Will Continue on Telematics, Entertainment Systems

Edward A. SanchezJul 24, 2013
After announcing a collaborative effort in developing hybrid systems for full-size trucks in August 2011 , today Ford and Toyota have announced that they are going their separate ways on truck hybrid development, Reuters reports. Although the two companies are ending the hybrid partnership, they will continue to work together to develop next-generation standards for in-car phone, navigation, and entertainment. Source: Reuters
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Raj Nair, Ford's head of global product development said, "Both parties brought some significant insight to their portion of the project," and that the companies were "pleased with the ability to progress separately."
Ford and Toyota have lately pursued markedly different paths with their full-size trucks. The Toyota Tundra has stayed with a large-displacement naturally aspirated V-8 for the top engine option, while Ford has touted the economy and power benefits of its EcoBoost V-6 in the F-150. Ford has recently made significant gains in hybrid market share, mostly at Toyota's expense, with 15 percent market share in the first six months of 2013, up from just 3 percent during the same period last year.
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Ford entered into a licensing agreement in 2004 with Toyota in order to use some technologies covered by Toyota patents. Ford's full-hybrid system as used on the Fusion sedan and C-Max hatchback and Toyota's Hybrid Synergy Drive as used in the Prius, Camry Hybrid and other models are both parallel hybrid systems that operate on similar principles.
Source: Reuters

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