Ram Debuts New Advertisement to Honor Armed Services Day
“Airplane Rescue” Stars Real-Life WWII Veteran, Rare Navy Fighter Plane
Ram Trucks has a new advertisement starring an actual World War II veteran, commemorating Armed Services Day. The ad, first shown on the May 20 holiday, is the latest in the company’s new Long Live Ram ad campaign.
Embedded below, the 30-second spot tells the fictional story of a World War II veteran who comes across his old fighter plane when exploring a junkyard with his grandson. One of the actors in the spot is Art Frankel, an actual veteran of the Army Air Corps, where he enlisted at the age of 18. Frankel served in the Air Corps during World War II, working as a topographic draftsman. As such, Frankel has plenty of experience with vintage aircraft, drawing maps of the ground below as he and his fellow crewmen flew.
Frankel isn’t the only vet in the Ram advertisement, either. The airplane featured in the ad is a Grumman F6F Hellcat Navy Fighter, a plane whose name was adopted by Ram’s close relative Dodge for its supercharged V-8 engine. According to Ram, it’s one of only five such Hellcat aircraft in the world that still flies, maintained by the Southern California Wing of the Commemorative Air Force. This particular Hellcat spends much of its time flying in air shows or resting at the World War II Aviation Museum in Camarillo, California.
Source: Ram Trucks