What the Fux? Rolls-Royce Unveils Cullinan in Fux Orange at Pebble Beach
Bright Color Takes Its Name From a Famous Rolls-Royce Collector
One of Great Britain's most famous automakers, long the epitome of style and grace, took a bit of a brash turn at Monterey Car Week in revealing the latest Bespoke Rolls-Royce commission. The bright and bold vehicle you see here is the Cullinan in Fux Orange, which wears a one-off colorway named for the man who ordered it, Michael Fux (pronounced "fooks").
The Creamsicle-colored SUV is Mr. Fux's 12th Bespoke Rolls-Royce commission, 10 of which also wear colors named after the collector. The Cullinan in Fux Orange was inspired by an article of clothing that Mr. Fux saw for sale in Florida. He purchased the garment and sent it to Rolls-Royce, where the company's Bespoke Collective team of designers worked for a year to develop a seven-layer finish that was polished by hand. In addition to the vibrant bodywork, Fux Orange also shows up on each of the Cullinan's wheels in the form of a single, pencil-thin pinstripe on the center caps.
Arctic White leather shows up inside, accented with orange logo embroidery on the headrests and orange stitching elsewhere. A white leather dash panel features a distinctive box-grain texture, accented with Fux Orange veneers. Designers brightened up the interior with Fux-colored steering wheel spokes and lambswool floormats.
Bespoke Rolls-Royce is an entity within the automaker that works out of its Goodwood headquarters. Bespoke works with its customers to create individual designs, including unique colors, leather options, interior details, wheels, and more.
In addition to the Cullinan in Fux Orange, Mr. Fux's other Bespoke commissions include a Fux Fuxia Dawn, Fux Fuxia Pearl Phantom, Fux Blue Candy Dawn, Fux Intense Jade Pearl Phantom, Fux Aequus Green Jade Pearl Wraith, Fux White Ghost, Fux Purple Candy Phantom Drophead Coupe, Fux Red Candy Phantom Drophead Coupe, and Fux Yellow Phantom Drophead Coupe.
The colors can only be used by their namesake or with his express permission, so if you want your next Rolls-Royce to be painted those colors, better start schmoozing.