AccuAir to Be Acquired, Relaunched by Arnott Industries
Production to be relocated to Central Florida.
"The rumors are true. @arnottair is bringing AccuAir back, bigger and badder than ever. Stay tuned for more news on our relaunch, coming soon." That is the Instagram post we all saw yesterday. We also received a press release from Arnott industries, a 30-year-strong family-run business that offers OE alternative parts for factory air suspension systems, that they are bringing AccuAir back.
The press release states that the acquisition will expand Arnott's performance upgrade product assortment, planting them firmly in the SEMA market and creating a full line of aftermarket air suspension system solutions. And that products are expected to relaunch in early 2021.
"AccuAir is a great strategic fit within the Arnott portfolio of companies," said Joe Santangelo, CEO of Arnott. "AccuAir has a well-established reputation of developing high-,quality, innovative air suspension control technology, and we plan to pair it with our 30 years of experience to expand our reach in the performance aftermarket and the SEMA enthusiast upgrade space. The brand reputation has remained strong through the devotion of its loyal customer following, and we plan to reinvigorate it with new product innovation. We plan to complete the business side of the acquisition, bring in the technical assets to our facility in Florida, and relaunch products in early 2021," Santangelo said. "AccuAir customers will again be able to get products they love, but they'll also have a wider and more extensive range of new products from which to choose."
But the key language is that the Florida-based company "has purchased the assets of the former AccuAir Control Systems suspension company." Not a joint venture or strategic partnership. Arnott also states that the business will be rebuilt at the Arnott facility in Merritt Island, Florida, "where AccuAir and Arnott engineers will work together to not only bring the popular suspension controllers back to market but also to develop new, user-friendly, complete air suspension systems for a wide range of performance applications."
It sounds like there could only be minimal involvement from the former staff, and there is no word what the marketing strategy to the custom truck market will entail. The upside is that at least some of the products we know and love are sure to make their return. Time will tell, and we'll keep you updated right here.