OWNERS' PURCHASE CONSIDERATIONS
What influenced you to consider a Navigator?
Luxury features 83.3%
Looks/style 63.3
Interior comfort 59.3
Passenger capacity 52.0
Safety features 51.3
Handling 42.7
I would buy another Lincoln 85.0%
I would recommend the Navigator 96.8%
OWNERS' VITAL STATISTICS
Surveyed group, percentage M/F 51.4/48.6
Average age of owner 50.7
Average purchase price $43,134
Average monthly payment $813
Average total mileage 19,710
Average fuel economy, mpg 13.7
Percentage buy/lease 88.8/11.2
Average number vehicles per household 4.4