On the trail or at the pump, though, you'll look the part. From the lift and knobby tires to the winch to the new-for-2010 bodywork, the Power Wagon has all the swagger you'll need, and that's not even counting the "Power Wagon" stickers. Inside, the truck benefits from the same heavily upgraded interior bestowed on the rest of the Heavy Duty line this year and the 1500 model last year. From the sky-high seating position, you'll have a commanding view of the trail as you toggle the manual shift-on-the-fly transfer case, flip the switch on the axle locks and punch the sway bar disconnect button, all without your hands straying far from the heated steering wheel. Power tools can have padded grips, you know.

What does that make the Power Wagon, then? The stickers say "toy," the heated leather steering wheel says "daily driver," and the suspension says "power tool." In actuality, it can be all of these things easily enough, but it leans more towards "implement" than "accessory." This rig is a piece of equipment, not a plaything. It's the kind of equipment the professional buys at his local hardware store while the weekender shops at the discount big-box store. You won't see many, but when you do, you'll know they're the real deal.

2010 Ram Power Wagon
Base price $45,780
Price as tested $50,530
Vehicle layout Front-engine, 4WD, 6-pass, 4-door pickup
Engine Engines 5.7L/383-hp/400-lb-ft OHV 16-valve V-8
Transmission 5-speed automatic
Curb weight 6350 lb (mfr)
Wheelbase 149.5 in
Length x width x height 237.4 x 79.1 x 77.7 in
0-60 mph 8.5 sec (MT est.)
EPA city/hwy fuel econ N/A
Observed fuel econ 13.5 mpg
On sale in U.S. Currently